Field Visit

The App Store

A tour of everything it is not.
KenshoTek went on a field visit. We took notes. They wouldn't have approved them.
New

AstroTeks

A planetarium. On your wrist. Free.
AstroTeks on Apple Watch
The most advanced thing we've ever made. We gave it away. Apparently, that's the problem.
Pro

Guideline 4.3

Our thinnest reasoning yet.
The most powerful gate we've ever built. It opens for almost no one. Precision-milled from a single block of "saturated." So. You'll love it.

(You won't see it.)

The Genius Bar

Book time with a genius to explain your free app
to someone contractually unable to approve it.
Genius Bar · Today, 4:03 AMWalk-ins discouraged
Genius: What seems to be the problem?
Maker: You rejected my app. It's free. On-device. A planetarium for the wrist.
Genius: Right. The category's saturated.
Maker: You approved four flashlights while I waited.
Genius: Those have ads. Have you tried having ads?
Maker:
Genius: I can do 30% off. Off you. We take 30% of you.
Maker: I'll keep the app.
Genius: Would you like to set up a Reminder to give up?
Geniuses available daily. Approval not included. Validation: free. Parking: also a problem.

Two ways to ship.

One of them lets you in.

The Walled Garden

Now with more wall.

Sequoia-strength fencing. Locks from the inside. Everyone's already in there. They think it's a feature.

Request access (denied) ›

kensho.cc

No wall.

Floating. Open water. Bring your own apps. TestFlight to 10,000 wrists. The Tek Number is the invite.

Walk right in ›
On bad faith

An apple was fine in the garden.

Theirs is different.
Eden's apple cost you the garden and bought you knowledge — a fair trade, honestly. The Big Tech apple takes 30% and hands you a notification. No Eve. No summer. Just gold, winter, and monday.ai.
The tour ends here. And begins here — different.

Everything it is not.

Open. Free. Spined. On-device. For humanity.
The gift shop is to your left. The 30% is on your way out.
AstroTeks. Free, forever. Get it before they notice it's good.
Designed by KenshoTek in California's better bay.
One more thing.

Consciousness has no limits.

The App Store does.
Now that it's over — this was the keynote. We're outside.
Closing

Glad the gate is there.

It keeps the zoo together.
Zodiac: the circle of the animals. The App Store is the zoo; the gate is the fence; we're the ones who walked out.

Only KenshoTek and God are laughing — up to isomorphism.
One true thing, last

We actually love Apple.

It's what we use. What we build on. What got us here. So we forgive them — and we count the blessings. We gave the apple back because we meant it.